The South African Breweries (SAB)
Assistant Brand Manager
Company: South African Breweries (SAB)
Location: Gauteng
Job Type: Full Time
Experience: 3 – 5 Years
Closing Date: February 12, 2026
About the Company
South African Breweries (SAB), a subsidiary of AB InBev, is the leading brewer and distributor of beer in South Africa. Founded in 1895, SAB has been a vital part of the country’s economy and social culture for over 120 years. We operate seven breweries and 40 depots across the nation, dedicated to quality and excellence.
Role Overview
We are looking for a dedicated Assistant Brand Manager to support our marketing team. In this role, you will help develop brand positioning and communication strategies to grow our brand and increase profitability. You will work across various departments to ensure marketing campaigns are executed successfully and on time.
Key Responsibilities
- Assist the team in creating brand positioning and communication strategies.
- Develop promotional plans to increase brand awareness, including point-of-sale materials and merchandise.
- Design and manage promotional packaging using the Pegasus system.
- Act as a bridge between marketing, procurement, sales, and regional teams to ensure smooth communication.
- Work with analysts to track how well campaigns are performing in different markets.
- Present marketing plans to stakeholders and help customize strategies for different trade groups.
- Manage project timelines from the initial idea to the final launch.
- Handle campaign budgets and financial processes (PTP).
- Prepare performance reviews after campaigns to help improve future strategies.
- Collaborate with research teams to stay updated on consumer trends and needs.
Requirements
- A Bachelor’s degree in Commercial Business or a related field.
- 3 to 5 years of experience in marketing, sales, or event management.
- Strong organizational skills and the ability to manage cross-functional teams.
- Excellent communication and presentation skills.
How to Apply
If you are interested and qualified for this position, please submit your application through the official South African Breweries (SAB) careers portal.